Message de l’étiquette:
« China holds the current world record of executions with executing 1101 people of 1591confirmed executions worldwide.
Although the Beijing Olympic committee declared that hosting the Olympics will help the development of human rights in China »

Une nouvelle ère de Jeux Olympiques commence…
Bon JO de Pékin 2008

Advertising Agency: DDB, Budapest, Hungary
Creative Group Head: Lukasz Brzozowski
Art Directors: Jorge Rodriguez & Nacho Forner
Copywriters: Kanak Mehra & Gabor Ferenczy
Illustrators: Benjamin Toth & Dora Katona
Account: Magdolna Rekasi & Andre Musalf